If a visitor is new to your blog, they’re likely going to need some convincing that it’s worth coming back to time and time again. Just as with any effective call-to-action, you need to clearly demonstrate that value of subscribing to your blog. Explain what the visitor will get from the blog when subscribing. You’ll need to prove this value in as many places as you ask for someone’s email address. Which leads us to a list of the many ways of converting casual blog visitors into loyal subscribers.