Making your organization transcend-able!

Top 4 Blogs on New Graphic Design Trends to Learn From

Posted by Nour Zikra

Jun 15, 2016 11:15:25 AM

designtrends.jpgTrends come and go. However, when it comes to graphic design, trends are big and should not be ignored. If you have an outdated website or blog design, people might be hesitant to stay on your page. So, it is highly important that you consider graphic design trends, especially those coming out this year.

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Topics: graphic design

Top 7 Infographic Creator Applications and Websites

Posted by Nour Zikra

Apr 22, 2016 8:00:00 PM

boy looking through magnifying glassInfographics are visual images that represent information or data. Many infographics include charts and diagrams. In fact, they are a great way to make a certain message clear through visuals. If you are looking to make awesome infographics for your website, blogs, eBooks, or social media posts, then these seven infographic creator applications (apps) and websites below (most of which are free!) will greatly help you out.

Free Online Infographic Maker by Canva Create compelling infographics for free. Infographics make complex information eye catching, shareable, and easily digestible. Most importantly, they play a crucial role in the increasingly visual world of marketing. Canva’s infographic maker includes hundreds of free design elements, allowing you to experiment with data visualization like a pro.

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Topics: graphic design

Common Myths You've Heard About Corporate Identity

Posted by Nour Zikra

Apr 8, 2016 8:00:00 PM

Corporate businesswomanCorporate identity is the "persona" of your organization. As part of your brand, corporate identity helps answer questions like “Who are we, what do we do, who do we sell to, and why do they buy from us?”

Elements of your brand that are often referred to as corporate identity are: corporate title, logo, mascot, etc. Often these elements are governed by approved standards or style guidelines such as color palettes, typefaces, page (print and/or web) layouts and other methods that establish continuity in your visual communications. Guidelines are usually documented in brand, styles, or corporate identity manual(s).

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Topics: graphic design, corporate identity

Convert Leads with these Email Graphic Design Tips

Posted by Nour Zikra

Mar 11, 2016 7:00:00 PM

Marketing meetingIf you've been marketing for a while, then you probably know that using images in your social media and email posts is more effective at converting leads than not using images in your posts. Still, there’s so much more than an image when creating graphics for your marketing promotions. The copy, color, placement, size, and use of graphics can really make an impact on conversions when optimized for the desired call-to-action. The question we’d all like answered is: how do you design graphics that convert leads when it’s time to promote your content? In today’s blog, we’re going to concentrate mainly on graphic design for email. Here are some helpful tips:

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Topics: graphic design

Top 10 Infographic Creator Apps and Websites

Posted by Nour Zikra

Feb 10, 2016 7:00:00 PM

boy looking through magnifying glassInfographics are visual images that represent information or data. Many infographics include charts and diagrams. In fact, they are a great way to make a certain message clear through visuals. If you are looking to make awesome infographics for your website, blogs, eBooks, or social media posts, then these seven infographic creator apps and websites below (most of which are free!) will greatly help you out.

Free Online Infographic Maker by Canva Create compelling infographics for free. Infographics make complex information eye catching, shareable, and easily digestible. Most importantly, they play a crucial role in the increasingly visual world of marketing. Canva’s infographic maker includes hundreds of free design elements, allowing you to experiment with data visualization like a pro.

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Topics: graphic design

Graphic Design Tips for Email to Help You Convert Leads

Posted by Nour Zikra

Nov 18, 2015 4:07:12 PM

iStock_000002116286SmallAs marketers we’re constantly reading blog posts, soaking in new tips and tricks, thinking of our next campaigns, testing email subject lines, meeting about promoting new products, and talking about social media strategy (to name a few common tasks). Underneath all of this hustle and bustle, there’s the underlying notion that what we do as inbound marketers is essentially think of ways to create content, share that content, promote it, and generate leads for our business. Great content isn’t very useful if you’re not promoting it, right? But promoting it means more than just sharing a few posts on Twitter and Facebook. Your social and email strategy behind promoting content should be evolving to adapt to consumer’s visual needs. Yes, social media and email posts with images are proven to convert higher than posts with no images. But there’s so much more than an image when creating graphics for your marketing promotions. The copy, color, placement, size, and use of graphics can really make an impact on conversions when optimized for the desired call-to-action. The question we’d all like answered is: how do you design graphics that convert leads when it’s time to promote your content? In today’s blog, we’re going to concentrate mainly on graphic design for email. Here are some helpful tips:

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Topics: graphic design

Ultimate Cheat Sheet(s) on Infographics for a graphic design company

Posted by jack manhire

Feb 13, 2015 3:00:00 PM

Infographics do more than tell information. They tell a visual story. They tell the point of the story. They have achieved a growing reputation for an ability to relay information that engages a target audience. Here are several blogs that provide a graphic design company best practices for creating infographics.

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Topics: graphic design

10 Blogs about tools utilized by Graphic Design Company, Department or Freelance Designer

Posted by jack manhire

Jan 16, 2015 3:00:00 PM

girl-computer-colorswatchesA graphic design company, produces graphic solutions that combine creativity and craft into powerful visual stories of your brand. With the right concept, design, and layout, they should design media with a message, touch, and feel that makes it interactive. There are specific best practices that should be followed {reference our previous blog on graphic best practices}. Tools are an important aid in following these practices. The following are selected blogs that address the various tools available to a graphic design company or department.

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Topics: graphic design

15 Best Blogs to Follow - Best Practices for a Graphic Design Company

Posted by Denise Parkhill

Dec 23, 2014 3:00:00 PM

A graphic design company, produces graphic solutions that combine creativity and craft into powerful visual stories of your brand. With the right concept, design, and layout, they should design media with a message, touch, and feel that makes it interactive. The following are selected blogs that address best practices for creating such designs.

paintbrushThe Art and Science of Creative Design:

It is important to understand the general design theories and principles that apply to all forms of design, whether in digital or print mediums. These include things like balance and scale, as well as more abstract topics like emotion and what makes for “good” design. (Click on the titles to read the blogs.)

  • The Principles of Design - This article from Digital Web Magazine covers the basics of design theory, including balance, rhythm, proportion, dominance, and unity. It’s fully illustrated and makes each principle easy to understand.
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Topics: graphic design

Myths About Corporate Identity

Posted by jack manhire

Oct 1, 2014 3:00:00 PM

corpIdentityCorporate identity is the "persona" of your organization. As part of your brand, corporate identity helps questions like “who are we, what you do, who you sell to and why they buy from you?”

Elements of your brand that are often referred to as corporate identity are: corporate title, logo, mascot, etc. Often these elements are governed by approved standards or style guidelines such as color palettes, typefaces, page (print and/or web) layouts and other methods that establish continuity in your visual communications. Guidelines are usually documented in brand, styles, or corporate identity manual(s).

Read More

Topics: graphic design, corporate identity