User Interface (UI) and User Experience (UX) make up a successful website. However, they also come together to make up other tools, such as ATM machines, software, electronics, kiosks, self-pay machines, and so much more. UI and UX design are not the same, but they work side by side. One without the other creates something that is incomplete. Think of them as each other’s Yin and Yang. So, what are they exactly, why are marketing agencies obsessed with them, and what how can you implement them? Let us find out!